It’s pouring down rain in Montauk this morning, weather that always inspires me to cozy up and write — especially when I have the sanctum of a quiet hotel room at my advantage.
I went to a dinner in Amagansett last night hosted by MyTheresa and Toteme, and they (as usual) put together a really interesting crowd. I got to talking to the woman across from me about Substack and newsletters and the sheer joy of this platform. Sometimes, you hear yourself saying something aloud that inside your brain hadn’t quite worked itself out yet — and then the conversation beats you to it and you find yourself perfectly articulating the once-tangled necklace wad in your head. It tumbles out perfectly unwound and you’re like wait, is that how I feel? It is how I feel! And then your brain catches up and goes yes, this is how you feel, good work, mouth.
Anyway, I told her that the one thing I always have in mind when writing this newsletter is my love of the 90s and early Aughts magazines. I miss the very specific presentation of content, the bright spot when it came in your mailbox, and the voicey writing. I realized that almost everything I do with this newsletter is an attempt to recreate that tone and presentation, consciously or not. If I miss it, I bet other people do, too.
Maybe we’re not a newsletter about the culture of shopping, maybe we’re a shopping newsletter for people who miss magazines?
It was a nice way to distill my thoughts but also a reminder to not compare myself to other writers who I think are more serious, credible, talented, austere, stylish, or popular. This is my way, and I’m doing it this way for a reason. Good refresh!
She also taught me an excellent trick for looking good in photos, which is to say “Plum” — it gives you a perfect natural mouth drape. Come to find out she was a huge model in the very magazine era I’m talking about, so there you have it! Say “Plum”!
The summer hair of it all.
So anyway, onto why I sat down to write you today! Let’s talk about hair.
I know! Deep, probing, meaning of life-type stuff here! But if you’re in a humid climate like mine, you’re aware it’s an epic waste of time to make any attempt at beating your hair into submission. It’s going to do what it wants to do — for me, that’s wave up. For you, that might mean frizz or stringiness or the simple desire to get it the hell up off your neck. Whatever it is, while I love a slicked-back bun as much as the next gal, I get bored.
So what do we do when boredom meets the practical demands of the summer heat? We get creative.
A few solutions to consider:
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