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The Spring Fashion Issue, Part I
17 TESTAMENTS TO THE PERSONALITY HIRE
Mar 4
•
Jess Graves
151
22
5
The Designers Who Bet Their Wedding Money on a Pair of Jeans
Sonia and Maurice Mosseri turned $20k and a pair of their father's patched-up Levi's into Still Here, one of New York's most coveted denim brands. We…
Feb 26
•
Jess Graves
72
10
3
THE EDIT: The Pants Are Getting Weirder
Plus: an elite sleep routine, spring runway arrivals, and Olsen-endorsed sweats.
Feb 21
•
Jess Graves
80
4
2
The 4 Step Endurance Beauty Protocol
How to make your face last for 12+ hours, Fashion Week or otherwise.
Feb 18
•
Jess Graves
123
20
5
This Runway Could Have Been an Email
On the back nine of NYFW, a case for self-awareness.
Feb 16
•
Jess Graves
179
22
17
Most Popular
View all
Substack Starter Pack: Get Hot(ter) Edition
Jan 9
•
Jess Graves
1,756
112
38
The Rise of the Edfluencer, the Relatability Trap, and What Creators Actually Owe You.
Jul 16, 2024
•
Jess Graves
389
86
38
In and Out for 2025, According to Internet Cool Girls
Jan 3, 2025
•
Jess Graves
and
John Jannuzzi
307
33
41
The Substack Starter Pack
Apr 15, 2025
•
Jess Graves
1,144
922
260
At NYFW, The Girls Are Back (And They’re Wearing Purple)
Velvet dumpling bags, flask necklaces, and the women shaping what we’ll actually wear.
Feb 13
•
Jess Graves
115
13
6
How Phoebe Philo is Phitting
Plus: vintage Knicks gear, sneaky styling from The Row, and glossy hair hacks.
Feb 7
•
Jess Graves
140
25
3
THE EDIT: A Sweep of What’s New, Notable, and On My Radar
What I’m tracking, trying, and talking about this week.
Jan 27
•
Jess Graves
81
17
2
Rich Dogs
Steph Shep and Cara Santana-Leto think your pets should shop at FWRD.
Jan 22
•
Jess Graves
99
18
5
Recommendations
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SOCIAL
@jessnellgraves on instagram
/jessnellgraves on Pinterest
the culture of shopping, the pleasure of the hunt
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This Valentine's Day, Dump Him.
A gift guide for yourself.
Jan 20
•
Jess Graves
780
41
180
Winter, As Understood by the Fashion Internet
An Inbox Stylist for the extremely online.
Jan 13
•
Jess Graves
151
25
6
Substack Starter Pack: Get Hot(ter) Edition
A giveaway of every single beauty product we love.
Jan 9
•
Jess Graves
1,756
112
38
THE LIST: Tassels, Turquoise, and Toteme
Is 2026 the year of the peptide?
Jan 7
•
Jess Graves
68
8
2
The Love List's Best of Beauty 2025
The 40 products that defined our year.
Jan 4
•
Jess Graves
243
33
15
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